Business is evolving with innovation in technology and trends. Now, companies and persons get connected globally to carry out business. In such era, it becomes hard to manage the growing client base on papers. To overcome this issue, companies can go for Customer Relationship Management (CRM) systems which can be very effective and efficient in handling interactions with current and prospect clients.
These CRM systems are sophisticated softwares which not only manage contact and account information, but also help in tracking and forecasting sales. Located centrally, these integrated CRM Systems can be of much use to the sales and marketing departments of a company. There are dozens of companies offering CRM services such as Salesforce (CRM), Microsoft (MSFT), SAP (SAP), Oracle (ORCL), etc. The giant SALESFORCE is Industry’s leader in CRM Solutions. Run over cloud platform, CRM by Salesforce offers customers the facility to process controls, combine reporting and visibility of ongoing projects.
Benefits of Salesforce CRM Systems
Reduced Human Efforts
Prior to the introduction of CRM systems, a lot of information was being received and recorded via various channels. A lot of human effort was required to record, summarize, analyze and interpret the collected data into valuable information. But, the comprehensive Salesforce CRM systems does all this work itself thereby reducing manpower along with slashing overheads. At some instances these systems offers sharing of valuable information between various departments.
Instant Availability of Information
When there was no such word like CRM, it was hard in companies to centralize information. Centralizing information from various departments within the organization required extensive data entry. The circulation of the analyzed and interpreted information back to departments again consumed a lot of time which finally delays the entire process. Here, Salesforce comes out to be a highly valued tool which helps companies to meet their strategic goals with effective and efficient approach.
Salesforce claims that their CRM systems can streamline business processes and can raise revenue by 30%. With full confidence, Salesforce claims that their CRM Systems can increase win rate, sales productivity and forecasting precision.
Boost Sales and Productivity
Salesforce CRM is extremely useful for both small and large scale companies. With insights to customer information, companies get to know about customer requirements and leverage potential sales. Salesforce claims to boost sales up to 29% and productivity up to 34%.
Salesforce is pioneer of industry and is widely known for CRM Systems. There are over 1,00,000 global companies using their Salesforce CRM Systems. Being an innovator, Salesforce keep on providing new enhanced features and updates to their cloud CRM Systems.